OUR INCUBATION MODEL
A dynamic ecosystem to Innovate, Nurture Launch and Scale disruptive solutions.
Adanian Labs distinguishes ourselves in the incubation process through our focused approach to provide advisory services to our startups, technology teams to build their solutions, support functions to build frameworks for structures and processes and fund raising.
On our first month we get to listen to your pitch, if it aligns with our mission and vision and it has a solid business case, we proceed to legal compliance, due diligence, plan on deliverables and get your startup onboarded.
MONTH 2 & 3
The second phase involves design thinking on your solution, which is followed by relevant tech training, assignment of startup team and the commencement of the product development. During this period you are assigned to a mentor.
MONTH 4 & 5
Branding and marketing
Go To Market strategies
On this phase we push to finish the MVP and run validation models to ensure everything makes sense. The branding team supports you on crafting a strong brand purpose and preparing a branding kit while the advisory team works with your team to prepare get you pitch ready.
Pitching to Investors
On this phase you will be pitching to investors, interacting with the media, running beta tests with real consumers and securing partnerships for your startup. If there is any needs for iterations this is when to discover them.
MONTH 7 & 8
Beta Roll Out
This phase is about launching your startup to the market via a beta phase roll out to discover and solve any bugs and issues. At this point you have all the needed investor checklist and you are marketing your solutions to all key stakeholders.
MONTH 9 & 10
New Markets Pilots
At this phase you will be exhibiting your solution through relevant platforms, undergoing a leadership mentorship program, and running mini pilots in new markets to test product scale-ability. You should be either closing a seed round and/or enjoying you initial revenues.
MONTH 11 & 12
Media and PR
Monitoring and Evaluation
During these months you will be networking with captain of industries, doing media and PR activations as you monitor and evaluate your strategy to plan for Lab exit after month 12 and scale strategy. You should have secured your seed investment and are putting up structures for your scale in the relevant markets.
OUR SELECTION CRITERIA
Commercial viable solutions
We invest in businesses whose concept is viable and has commercial value. There is demand to scale the solution across multi markets. The concept is unique and disruptive with ability to leverage off collaboration.
Youth led/driven startups
The potential to lead Africa towards economic and social prosperity lies in the youth of Africa. We invest in young people and invest in building their capacity to create wealth for themselves and their communities.
Potential for exponential growth
We aim to support businesses that will derive the most value from being Africa based but with scale-able potential into other markets. We gravitate towards businesses that have the potential for exponential growth.
Impact driven solutions
Impact is a key driver in our incubation. We believe in the power of technology to solve Africa and world challenges. Our startups are solving some of these challenges creating tangiable impact in their sectors.
De-Risk-Able business models
We get excited with solutions that have innovative business models that can be de-risked. Be a show off and show us how your solution’s revenue model is “essential”!
We are flexible in mindset meaning we can be very open minded.
Entrepreneur’s attitude and mindset
We love entrepreneurs who have a growth mindset! One who has what it takes to move from talk to action and is agile to adapt with vatious environment… our Adanian entrepreneur is resilient, persistent and hungry to change the world!